In 2024, CDK Global pricing offers a range of plans tailored for automotive dealerships, focusing on customer relationship management, inventory management, and dealership operations. Known for its specialized features designed to streamline dealership workflows, CDK Global provides solutions that support customer management, vehicle sales, and fixed operations, making it ideal for automotive businesses looking to enhance efficiency and profitability.
Monthly vs. annual billing options
CDK Global pricing typically includes customized monthly or annual billing options, depending on the services selected and the dealership’s specific needs. Monthly billing offers dealerships flexibility, ideal for those trying out individual modules or features without long-term commitments. Annual billing, on the other hand, often provides a discount, making it a more economical choice for dealerships committed to integrating CDK Global solutions fully.
Selecting annual billing can help dealerships save on costs and secure consistent access to CDK Global’s suite of features, beneficial for operations needing robust, year-round management.
CDK Global pricing plans and cost comparison
CDK Global pricing is tailored based on dealership size, the modules selected, and specific operational needs. Here’s a breakdown of typical offerings and pricing structures:
- Core CRM Module: Designed to support essential customer relationship management, including contact tracking, customer communications, and lead management. Pricing varies based on dealership size and number of users, making it ideal for small to mid-sized dealerships looking for foundational CRM tools.
- Inventory Management Module: Offers tools to manage vehicle inventory, track availability, and streamline ordering and purchasing. Custom pricing is available based on the dealership’s size and inventory needs, suitable for businesses needing detailed inventory oversight.
- Fixed Operations Module: Focused on service, parts, and repair management, this module includes tools for scheduling, order tracking, and inventory management for parts. Designed for larger dealerships with high fixed operations demand, this module also has custom pricing based on specific requirements.
- Enterprise Solutions Package: Includes comprehensive access to all CDK Global tools, from CRM and inventory management to fixed operations and advanced reporting. Pricing is typically customized and based on the dealership’s operational scope, making it ideal for large, multi-location dealerships or dealership groups.
Since CDK Global pricing is highly customized, dealerships are encouraged to reach out to CDK for a detailed quote that aligns with their specific needs and the modules they intend to use.
Annual billing: total cost and upfront commitment
With CDK Global pricing, selecting annual billing provides predictable costs, simplifying budget planning for dealerships. Total annual cost varies based on the modules selected, dealership size, and other factors, so contacting CDK directly ensures an accurate quote. Annual billing usually yields a discount over monthly rates, making it advantageous for dealerships focused on long-term system integration.
Key features included in CDK Global pricing plans
Each plan within CDK Global pricing is structured to meet the needs of automotive dealerships, focusing on CRM, inventory, and service management to improve operational efficiency:
- Core CRM Module: Includes contact management, lead tracking, email marketing, and customer interaction history, suitable for small to mid-sized dealerships aiming to enhance customer engagement.
- Inventory Management Module: Provides detailed inventory tracking, automated reordering, sales reporting, and analytics, ideal for dealerships looking to manage both new and used vehicle inventories effectively.
- Fixed Operations Module: Offers service scheduling, parts inventory management, repair tracking, and invoicing tools, designed for dealerships with substantial service operations to optimize fixed operations workflows.
- Enterprise Solutions Package: Grants full access to CDK’s comprehensive suite of tools, including CRM, inventory management, fixed operations, reporting, and customization options, perfect for large dealerships with multi-location needs and complex operations.
These feature sets allow dealerships to choose a plan or module tailored to their specific CRM, inventory, or fixed operations needs, from standalone CRM functions to fully integrated dealership management.
Is CDK Global pricing worth it? Deciding factors
When evaluating CDK Global pricing, consider dealership size, operational needs, and budget. Smaller dealerships or those just starting with CRM may find the Core CRM Module sufficient, while mid-sized dealerships benefit from the inventory management and fixed operations capabilities. Large or multi-location dealerships managing extensive operations may find the Enterprise Solutions Package valuable for its comprehensive, all-in-one access.
Conclusion
CDK Global pricing provides tailored solutions that support a wide range of automotive dealership needs, from CRM and inventory management to service operations. With customized monthly and annual billing options, CDK Global allows dealerships to select a combination of modules that fit their requirements. Its automotive-specific features and flexible pricing make CDK Global a strong choice for dealerships looking to improve customer relationships, optimize inventory, and streamline service workflows.