In 2024, Asana CRM pricing is structured to support teams looking to streamline project management, task tracking, and team collaboration. While Asana is primarily a project management tool, many organizations use it as a CRM for lead tracking, customer relationship management, and sales pipeline visualization. Asana provides flexible pricing plans suitable for small teams, growing businesses, and larger organizations that need a customizable approach to manage client relationships within a project-based environment.
Monthly vs. annual billing options
Asana CRM pricing offers both monthly and annual billing choices. Monthly billing allows businesses flexibility, ideal for those experimenting with Asana as a CRM solution, while annual billing provides a discount, making it more budget-friendly for teams planning to integrate Asana long-term.
Opting for annual billing provides savings and helps teams streamline their CRM and project management needs consistently throughout the year.
Asana CRM pricing plans and cost comparison
Asana CRM pricing includes several tiers that scale with added features, enabling teams to select a package that aligns with their CRM and project management needs:
- Basic Plan: Free for unlimited users, the Basic plan offers essential project management tools like task management, project boards, and basic collaboration features, making it suitable for small teams or freelancers who want to experiment with Asana as a CRM.
- Premium Plan: Priced at $10.99 per user per month with annual billing, the Premium plan includes features like timeline views, project milestones, custom fields, and unlimited dashboards, ideal for small to mid-sized teams looking to manage client projects and CRM tasks with more organization.
- Business Plan: At $24.99 per user per month with annual billing, the Business plan adds workload management, proofing, advanced search, and integration with other tools, suitable for growing businesses needing advanced tracking and collaboration for CRM and project workflows.
- Enterprise Plan: Custom pricing available upon request, the Enterprise plan offers full access to Asana’s advanced features, including enhanced security, data management, custom workflows, and dedicated customer support, designed for large organizations needing enterprise-grade CRM and project management capabilities.
Monthly billing is available at slightly higher rates, so annual billing is recommended for teams planning consistent CRM use to maximize savings.
Annual billing: total cost and upfront commitment
Choosing annual billing with Asana CRM pricing provides predictable yearly costs, making budget planning simpler. Here’s the total annual cost per user for each paid plan:
- Basic Plan: Free for unlimited users
- Premium Plan: $131.88 per user per year
- Business Plan: $299.88 per user per year
- Enterprise Plan: Custom pricing based on organizational needs
These clear annual rates allow teams to manage CRM and project expenses effectively, particularly useful for teams using Asana to manage client relationships alongside ongoing projects.
Key features included in Asana CRM pricing plans
Each plan within Asana CRM pricing offers tools that support project and customer relationship management, with more advanced collaboration and customization in higher tiers:
- Basic Plan: Provides essential project management tools like task lists, project boards, team collaboration, and file sharing, suitable for freelancers or small teams using Asana as a basic CRM solution.
- Premium Plan: Adds timeline views, custom fields, project milestones, and unlimited dashboards, making it ideal for teams looking to track client projects, manage customer data, and use Asana for lightweight CRM tasks.
- Business Plan: Includes advanced CRM functionality such as workload management, proofing, advanced search filters, and priority support, allowing mid-sized teams to streamline client interactions and oversee CRM workflows more efficiently.
- Enterprise Plan: Offers the most advanced features, including security and data controls, custom workflows, integration with enterprise software, and dedicated customer support, suitable for large organizations that need robust, scalable CRM capabilities.
These features allow teams to select a plan that aligns with their project management and CRM goals, from task-based CRM functions to fully integrated, enterprise-grade CRM and project management.
Is Asana CRM pricing worth it? Deciding factors
When evaluating Asana CRM pricing, consider the size of your team, CRM requirements, and budget. Small teams or freelancers may find the Basic or Premium Plans sufficient, while mid-sized teams benefit from the enhanced tracking and workload management in the Business Plan. Larger organizations with complex workflows will find the Enterprise Plan valuable for its security, customization, and dedicated support.
Conclusion
Asana CRM pricing provides flexible options for teams looking to combine project management and CRM within one platform. With both monthly and annual billing, Asana offers a versatile solution for managing client relationships, projects, and team collaboration. Its easy-to-use features and scalable plans make Asana a practical choice for organizations aiming to streamline project and CRM tasks together, from freelancers to large enterprises.